Video Optimization for Search Engines
Optimization Using Video: Getting Traffic to Your Website
1. Basic Optimization – website is crawled by spiders and indexed by search engines
a. Content/Description
b. Keywords
c. Titles/Headings/Tags
d. Back LINKS (inbound links from authoritative sites)
e. Social Networking (Facebook/Twitter/Linkin/Plaxo, etc.)
f. Video
Submissions to search engines, local directories, PR sites, article directories, reciprocal links
2. Videos provide:
a. Description
b. Keywords
c. Titles/Alt Tags
d. Links
Examples:
Freight forwarder company in Houston, TX (Local Search Profile, Organic, Videos
Licensed customs broker in Houston, TX (Local Search Profile, Organic, Videos)
Individual Health Insurance in Garden Grove (Local Search Profile, Organic, Videos)
Tradeshow Videos in Irvine (Local Search Profile, Organic, Videos)
Tradeshow videos (Local Search Profile, Organic, Videos {also Media by Design}
Health Care Advocate Orange County (Organic, Videos)
Health Care Advocacy Irvine (Local,Videos)
Health Insurance Claims Irvine (Local)